DATA PROTECTION

We are pleased that you are visiting our website and thank you for your interest! Protecting your privacy when using our website is important to us, so please note the information below about how we handle your data:

 

1) PRINCIPLES OF HANDLING PERSONAL DATA

You can visit our website without providing any personal information. Every time our website is accessed, usage data is transmitted by the respective Internet browser and stored in log files, the so-called server log files, such as the date and time of the call, the name of the page called up, the amount of data transferred and the requesting provider. This data cannot be assigned to a specific person and is only used to ensure trouble-free operation of our website and to improve our offer.

Personal data is collected if you voluntarily provide it to us to execute a contract or open a customer account. Which data is collected can be seen from the respective input forms. A deletion of your customer account is possible at any time and can be done by sending a message to the contact option described below. We store and use the data you provide to process the contract. After the contract has been completed or your customer account has been deleted, your data will be blocked with regard to retention periods under tax and commercial law, and deleted after these periods have expired, unless you have expressly consented to further use of your data or have reserved the right to further data use permitted by law on our part about which we will inform you accordingly below.

When contacting us (e.g. via contact form or e-mail), personal data is collected. Which data is collected in the case of a contact form can be seen from the respective contact form. This data is stored and used exclusively to answer your request or to contact you and the associated technical administration. Your data will be deleted after your request has been processed, provided that you wish this and the deletion does not conflict with any statutory retention requirements.

In addition, personal data is collected when you register for our email newsletter. This data is used by us for our own advertising purposes in the form of our e-mail newsletter, provided that you have expressly consented to this as follows:

“Subscribe to Newsletter”

You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending us a message. After you have unsubscribed, your e-mail address will be deleted immediately from our newsletter distribution list.

For our own advertising purposes, we reserve the right to include your first and last name, your postal address and – if we have received this additional information from you as part of the contractual relationship – your title, academic degree, year of birth and your professional, industry or business name in to save summarized lists and to use them for sending interesting offers and information about our products by post. You can object to the storage and use of your data for this purpose at any time by sending a message to the contact option described below.

Furthermore, your e-mail address will be saved and published on the website for the comment function.

The IP addresses of the users are also saved when comments are written. Since the comments are not checked before publication, we need this data in the event that illegal content is published on the website in order to be able to take any legal action against the author.

As a user, you can subscribe to the follow-up comments. You will receive a confirmation email to ensure that you are the owner of the email address provided. You can unsubscribe from ongoing comment subscriptions at any time; please refer to the confirmation e-mail for more information on how to unsubscribe.

 

2) TRANSFER OF PERSONAL DATA FOR ORDER PROCESSING

2.1 The personal data collected by us will be passed on to the transport company commissioned with the delivery as part of the contract, insofar as this is necessary for the delivery of the goods. We pass on your payment data to the credit institution commissioned to process payments.

2.2 When paying via PayPal, credit card via PayPal, direct debit via PayPal or – if offered – “purchase on account” via PayPal, we give your payment data to PayPal (Europe) S.à rl et Cie, SCA, 22-24 as part of the payment process Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”), continue. PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via PayPal or – if offered – “purchase on account” via PayPal. PayPal uses the result of the credit check in relation to the statistical probability of non-payment for the purpose of deciding whether to provide the respective payment method. The credit report can contain probability values (so-called score values). As far as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical process. Address data, among other things, is included in the calculation of the score values. Further data protection information, including information on the credit agencies used, can be found in PayPal’s data protection declaration: https://www.paypal.com/de/webapps/mpp/ua/privacy-full

2.3 If you choose a payment method from the payment service provider Stripe, the payment will be processed via the payment service provider Stripe Payments Europe Ltd, Block 4, Harcourt Centre, Harcourt Road, Dublin 2, Ireland, to whom we will send the information you provided during the ordering process together with the information about Pass on your order (name, address, account number, sort code, possibly credit card number, invoice amount, currency and transaction number). Your data will only be passed on for the purpose of payment processing with the payment service provider Stripe Payments Europe Ltd. You can find more information about Stripe’s data protection under the URL https://stripe.com/de/terms

 

3) COOKIES

In order to make visiting our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted again after the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your device and enable us or our partner companies to recognize your browser on your next visit (persistent cookies). You can set your browser so that you are informed about the setting of cookies and individually decide whether to accept them or to exclude the acceptance of cookies for certain cases or in general. If you do not accept cookies, the functionality of our website may be restricted.

 

4) CONTACTING US FOR CUSTOMER REQUEST

We use your e-mail address as a one-time reminder to submit an evaluation of your order for the evaluation system we use, if you have given us your express consent to do so during or after your order. This consent can be given by activating a checkbox or clicking a corresponding button and revoked at any time by sending a message to the contact option described below.

 

5) USE OF SOCIAL PLUGINS

5.1 Our website uses so-called social plugins (“plugins”) from the AddThis bookmarking service, which is operated by AddThis LLC, Inc. 8000 Westpark Drive, Suite 625, McLean, VA 2210, USA (“AddThis”). The plugins are usually marked with an AddThis logo, for example in the form of a white plus sign on an orange background. You can find an overview of the AddThis plugins and their appearance here: https://www.addthis.com/get/sharing

If you access a page on our website that contains such a plugin, your browser establishes a direct connection to the AddThis servers. AddThis transmits the content of the plugin directly to your browser and integrates it into the page. Through the integration, AddThis receives the information that your browser has accessed the corresponding page of our website and stores a cookie on your end device to identify your browser. This information (including your IP address) is transmitted directly from your browser to an AddThis server in the USA and stored there. AddThis uses the data to create anonymous user profiles, which serve as the basis for personalized and interest-based advertising for visitors to websites with AddThis plugins.

The purpose and scope of the data collection and the further processing and use of the data by AddThis can be found in AddThis’s data protection information: http://www.addthis.com/privacy/privacy-policy

If you wish to object to data collection by AddThis for the future, you can set a so-called opt-out cookie, which you can download from the following link: http://www.addthis.com/privacy/opt-out

You can also completely prevent the AddThis plugins from loading with add-ons for your browser, e.g. B. with the script blocker “NoScript” (http://noscript.net/).

5.2 Our website uses so-called social plugins (“plugins”) from the social network Facebook, which is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”). The plugins are marked with a Facebook logo or the addition “Social Plugin from Facebook” or “Facebook Social Plugin”. An overview of the Facebook plugins and their appearance can be found here: https://developers.facebook.com/docs/plugins

When you call up a page on our website that contains such a plugin, your browser establishes a direct connection to the Facebook servers. The content of the plugin is transmitted directly from Facebook to your browser and integrated into the page. Through this integration, Facebook receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Facebook profile or are not currently logged into Facebook. This information (including your IP address) is sent directly from your browser to a Facebook server in the USA and stored there.

If you are logged in to Facebook, Facebook can immediately assign your visit to our website to your Facebook profile. If you interact with the plugins, for example by clicking the “Like” button or making a comment, this information is also transmitted directly to a Facebook server and stored there. The information is also published on your Facebook profile and shown to your Facebook friends.

The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as your rights in this regard and setting options for protecting your privacy can be found in Facebook’s data protection information: http://www.facebook.com/policy.php

If you do not want Facebook to assign the data collected via our website directly to your Facebook profile, you must log out of Facebook before visiting our website. You can also completely prevent the Facebook plugins from loading with add-ons for your browser, e.g. the script blocker “NoScript” (http://noscript.net/).

 

6) USE OF VIDEOS (EG YOUTUBE, VIMEO)

This website uses the YouTube embedding function to display and play videos from the provider “Youtube”. The extended data protection mode is used here, which, according to the provider, only initiates the storage of user information when the video(s) is/are played. If the playback of embedded YouTube videos is started, the provider “Youtube” uses cookies to collect information about user behavior. According to information from “Youtube”, these are used, among other things, to collect video statistics, improve user-friendliness and prevent abusive practices. Regardless of whether the embedded videos are played back, a connection to the Google network “DoubleClick” is established each time this website is accessed, which can trigger further data processing operations without our influence. Further information on data protection at “YouTube” can be found in the provider’s data protection declaration at: https://www.google.de/intl/de/policies/privacy/

 

7) USE OF GOOGLE ADSENSE

This website uses Google AdSense, a web advertising service provided by Google Inc. (“Google”). Google AdSense uses so-called “DoubleClick DART Cookies” (“Cookies”), these are text files that are stored on your computer and enable an analysis of your use of the website. In addition, Google AdSense also uses so-called “web beacons” (small invisible graphics) to collect information, which can be used to record, collect and evaluate simple actions such as visitor traffic on the website. The information generated by the cookie and/or web beacon (including your IP address) about your use of this website is usually transmitted to a Google server in the USA and stored there. Google uses the information obtained in this way to evaluate your usage behavior with regard to the AdSense ads. The IP address transmitted by your browser as part of Google AdSense will not be merged with other Google data. The information collected by Google may be transferred to third parties if this is required by law and/or if third parties process this data on behalf of Google. You can permanently object to the setting of cookies for advertising specifications by preventing them by setting your browser software accordingly or by downloading and installing the browser plug-in available under the following link: http://www.google.com/settings/ ads/plugin?hl=de Please note that certain functions of this website may not be available or may only be available to a limited extent if you have objected to the use of cookies.

 

8) USE OF GOOGLE ADWORDS CONVERSION TRACKING

This website uses the online advertising program “Google AdWords” and conversion tracking as part of Google AdWords. The conversion tracking cookie is set when a user clicks on an ad placed by Google. Cookies are small text files that are stored on your computer system. These cookies lose their validity after 30 days and are not used for personal identification. If the user visits certain pages on this website and the cookie has not yet expired, we and Google can see that the user clicked on the ad and was redirected to this page. Every Google AdWords customer receives a different cookie. Cookies cannot therefore be tracked via the websites of AdWords customers. The information obtained using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted for conversion tracking. The customers find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. If you do not want to participate in tracking, you can object to this use by easily deactivating the Google conversion tracking cookie in your internet browser under user settings. You will then not be included in the conversion tracking statistics.

You can find more information about Google’s data protection regulations at the following Internet address: http://www.google.de/policies/privacy/

 

9) WEB ANALYSIS SERVICE

This website uses Google Analytics, a web analysis service from Google Inc. (“Google”). Google Analytics uses so-called “cookies”, text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. If IP anonymization is activated on this website, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address is only transmitted to a Google server in the USA and shortened there in exceptional cases. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services relating to website activity and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. You can prevent the storage of cookies by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can also prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address) and from processing this data by Google by downloading the browser plug-in available under the following link and install: http://tools.google.com/dlpage/gaoptout?hl=de As an alternative to the browser plugin or within browsers on mobile devices, please click on the following link to set an opt-out cookie, which prevents future detection by Google Analytics within this website (this opt-out cookie only works in this browser and only for this domain, if you delete your cookies in this browser, you must click this link again):

Disable Google Analytics

It is pointed out that this website uses Google Analytics with the extension “_anonymizeIp()” and therefore IP addresses are only processed in abbreviated form in order to rule out direct personal reference.

 

10) RETARGETING/ REMARKETING/ RECOMMENDATION ADVERTISING

– This website uses retargeting technology from Google Inc. (“Google”). This makes it possible to target visitors to our website who are already interested in our shop and our products with personalized, interest-based advertising. The advertising material is displayed on the basis of a cookie-based analysis of previous usage behavior, but no personal data is stored. In the case of retargeting technology, a cookie is stored on your computer or mobile device in order to collect anonymous data about your interests and thus adapt the advertising individually to the stored information. These cookies are small text files that are stored on your computer or mobile device. As a result, you will be shown advertising that most likely corresponds to your product and information interests. You can permanently object to the setting of cookies for advertising preferences by downloading and installing the browser plug-in available under the following link: https://www.google.com/settings/ads/onweb/ Further information and the data protection regulations regarding advertising and Google can be viewed here: http://www.google.com/policies/technologies/ads/ – If you have given us your express consent by clicking a button provided for this purpose, we use the “Facebook Pixel” from Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”). In this way, the behavior of users can be tracked after they have seen or clicked on a Facebook ad. This process is used to evaluate the effectiveness of Facebook ads for statistical and market research purposes and can help to optimize future advertising. The data collected is anonymous to us, so we cannot draw any conclusions about the identity of the user. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes in accordance with the Facebook data usage guidelines (https://www.facebook.com/about/privacy/). You can enable Facebook and its partners to place advertisements on and outside of Facebook. A cookie can also be stored on your computer for these purposes. Consent to the use of the Facebook pixel may only be given by users who are older than 13 years of age. If you are younger, we ask that you ask your legal guardian for permission. In order to generally object to the use of cookies on your computer, you can set your Internet browser so that no more cookies can be stored on your computer in the future or cookies that have already been stored are deleted. However, switching off all cookies can mean that some functions on our website can no longer be executed. You can also deactivate the use of cookies by third-party providers such as Facebook on the following website of the Digital Advertising Alliance: http://www.aboutads.info/choices/

 

11) HOW TO CONTACT US AND YOUR RIGHTS

As a data subject, you have the following rights:

11.1 pursuant to Art. 15 GDPR, the right to request information about your personal data processed by us to the extent specified there;

11.2 pursuant to Art. 16 GDPR, the right to immediately request the correction of incorrect or incomplete personal data stored by us;

11.3 pursuant to Art. 17 GDPR, you have the right to request the deletion of your personal data stored by us, unless further processing is required

11.3.1 to exercise the right to freedom of expression and information;

11.3.2 to comply with a legal obligation;

11.3.3 for reasons of public interest; or

11.3.4 is necessary for the establishment, exercise or defense of legal claims;

11.4 according to Art. 18 GDPR the right to request the restriction of the processing of your personal data, insofar as

11.4.1 the accuracy of the data is disputed by you;

11.4.2 the processing is unlawful but you oppose its erasure;

11.4.3 we no longer need the data, but you need them to assert, exercise or defend legal claims or

11.4.4 you have objected to the processing pursuant to Art. 21 GDPR;

11.5 pursuant to Art. 20 GDPR, the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request transmission to another person responsible;

11.6 according to Art. 77 DSGVO the right to complain to a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or work or our company headquarters.

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